About M by Mariah Carey

Mariah Carey, acclaimed singer and philanthropist, is launching her debut fragrance, M by Mariah Carey, in partnership with Elizabeth Arden. Created by Mariah with perfumers Carlos Benaim and Loc Dong of International Flavors & Fragrances Inc., Mariah’s signature scent embodies the beauty, complexity and femininity for which Mariah Carey is so well known and loved. It is a harmonious union of velvety sensual notes and the textured floralcy of the Living Tahitian Tiare flower. M by Mariah Carey translates the beauty of Mariah Carey’s musical notes into carefully chosen fragrance notes that embody her warmth, sensuality and glamour.

WHAT: Mariah Carey will be at Macy’s Herald Square for a personal appearance showcasing her new fragrance, M by Mariah Carey

The first 200 customers to purchase the special M by Mariah Carey fragrance set priced at $130 will receive a special pass to meet Mariah and get her autograph. The first 50 customers to purchase the special VIP M by Mariah Carey fragrance set priced at $305 will get a VIP pass that entitles them to a photo opp with Mariah, an exclusive M by Mariah Carey crystal accented tee shirt and a pure parfum

WHEN: Tuesday, October 23rd

5:00 pm -7:00 pm

WHERE: Macy’s Herald Square

New York, NY 10001

“For me, creating this scent was like creating a song - it takes many notes to compose a fragrance. It’s like a beautiful melody” - Mariah Carey

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